Press Releases

Church Brothers makes a splash in retail with its new products

SALINAS, Calif. – Sept. 15, 2020 – Church Brothers Farms is launching three-minute microwavable Ready Sides – adding to its existing line of retail fresh-cut vegetables. This is the company’s first retail value added product bearing the Church Brothers Farms brand.


Each unique side includes a seasoned butter puck with 8 ounces of fresh vegetables, all 90 calories or less per serving. Church Brothers Farms Ready Sides™ will launch with four flavors: Caramelized Onion and Bacon, Homestyle Buttery Garlic, Savory Italian Herb and Mediterranean Lemon Thyme. Microwaved directly in the bowl without the need t...

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New line delivers convenience and nutrition

SALINAS, Calif. – Aug. 27 2020 – Church Brothers Farms is expanding its value-added offerings to the retail segment with the introduction of five new items under the Green Giant Fresh® brand: Sweet baby broccoli, Sweet baby cauliflower, Spaghetti squash, Butternut squash and Sweet potato.


The Sweet Baby vegetable line includes sweet baby broccoli in an 8-ounce bag and sweet baby cauliflower in a 10-ounce bag. Both vegetables are washed and ready to use with a 16-day shelf life.

Sweet baby broccoli is sweet and tender from floret to stem and 100 percent edible, reducing food waste and kitchen prep time. Sweet baby cauliflower is a new s...

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Items once grown in smaller volume now offered at higher capacity

SALINAS, Calif. – Aug. 14, 2020 – Church Brothers Farms is increasing production and expanding market availability on two of its newer products as part of the company’s continued focus on innovation and convenience.


“Our whole leaf and specialty salad programs are about providing our customers with convenient items that are prepped and ready to use,” Rick Russo, senior VP of sales & marketing said. “We are committed to providing fresh produce items that are easy to handle in the kitchen and are excited to offer Ready Leaf™ and Urban Blend to a wider market.”

Ready Leaf™ is a h...

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Stay Fresh™ packing technology available for the pair

SALINAS, Calif. – July 22, 2020 – Church Brothers Farms is cooking up a treat for chefs with the introduction of sweet baby cauliflower and sweet baby broccoli.


Both products are packed using the company’s proprietary system, Stay Fresh™, which improves shelf life by minimizing respiration and eliminating dehydration.

The company’s sweet baby cauliflower is a new variety with tender green stems that become brighter when cooked, and sun-kissed golden florets.

Easy to prepare, this on-trend vegetable delivers versatility in the kitchen and pairs well with a broad range of world flavors. From simple grilled or...

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SALINAS, Calif. – May 28, 2020 – Church Brothers Farms is celebrating National Salad Month with the release of a new variety of salad greens called Tuscan™ Tender Leaves.

Tuscan™ Tender Leaves are a blend of European style lettuces, including oaks and tangos and lolarossa; providing a salad mix that is pleasing to the eye as well as the palate.


“We are growing and blending this new mix of lettuce leaves to provide more benefits and value to end users,” said Rick Russo, senior vice president of sales and marketing. “This is a superior product to traditional spring mix; we established this new mix after extensive reviews with multiple seed companies and ...

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SALINAS, Calif. – January 8, 2020 – Church Brothers Farms acquired the Green Giant™ Fresh value-added vegetable business from Growers Express, LLC. Details of the transaction were not disclosed.

The acquisition includes Growers Express’ production facility and equipment located in Gonzales, Calif.

Church Brothers Farms will absorb the acquired value-added vegetable product line into its existing Green Giant Fresh sublicense with Growers Express. The company is integrating more than 130 Growers Express’ value-added fresh employees into its operation, the major...

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Inventor, Lead Instructor and Safe Quality Foods Advanced Practitioner to head company’s food safety initiatives

SALINAS, CA (Nov. 11, 2019) – Church Brothers Farms hired Grace Ho as the company’s new vice president of food safety and quality (FSQ).

“This role is critically important and we wanted to hire the right person that could lead our strong FSQ team that consists of more than 120 knowledgeable employees,” said CEO Brian Church. “Grace is at the forefront of food safety innovation; she has the expertise and leadership we need to guide us in the use of new technologies and processes.”

Ho brings more than 18 years of fresh produce industrial and re...

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1-pound clamshell salad line and Tuscan Baby Romaine join the company’s retail offerings

SALINAS, CA (Oct. 14, 2019) – Church Brothers Farms, a leading fresh produce farming/shipping company and grower-owned processor, True Leaf Farms, will launch new products at the PMA Fresh Summit in Anaheim in booth #3071 as part of the Salinas Valley Grower Shipper Pavilion.

The new products, created for retail customers, include Tuscan Baby Romaine; washed and ready to use bunched cilantro and parsley; and a 1-pound clamshell salad line with seven different items available in conventional and organic versions. This is the first yea...

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Produce veteran to lead company’s strategic growth and planning initiatives

SALINAS, CA (Oct. 10, 2019) – Church Brothers Farms hired Rick Russo as the company’s vice president of strategic growth and planning.

The focus of the new position will include building competitive sales/marketing programs to grow new and existing business, vetting potential partnerships, fostering alliances and leading competitive product line development and profitability for the company’s domestic and international operations.

“Rick is joining us at a pivotal time in our company’s development,” said CEO Brian Church. “With our Gree...

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Brian & Jeff Church featured in The Snack magazine.

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